Elevate Experience
Through Design

INTERIOR DESIGN + FIXTURES + SIGNAGE + GRAPHICS + DIGITAL

Get to Know OMG.

From interior to digital to graphic to product design, we are focused on elevating the customer experience at every touch point. We strive to elevate your brand with a variety of unique and effective solutions.

Our Services

OMG! Optical Marketing Group transforms optometry practices with custom designs, point-of-purchase displays, makeovers, and striking signage to create functional, inviting spaces that reflect your brand.

Practice Design

Point of Purchase Design

Practice Makeover

Signage & Graphics

Client Reviews

Your OMG! Journey

Omg is ready to help take your practice from great to epic!

Discovery + Space Plan + Estimate

Every successful project starts with understanding you—your vision, goals, style, preferences, timeline, and how you want your practice to function.

We use this discovery process to develop an initial space and fixture plan with an estimate tailored to your practice. We optimize traffic flow, sightlines, patient experience, and staff efficiency while considering your space, existing conditions, and structural elements.

Turning Your Vision Into a Buildable Plan

Once Phase 1 is approved and your deposit is received, we refine the space plan and design into detailed pre-construction drawings.

Dimensional, electrical, and reflected ceiling plans establish the measurements and requirements for lighting, power, and fixtures—providing the direction needed to bring the design to life accurately and efficiently.

Bringing the Vision Together

Our interior design process brings every element together—from fixtures, flooring, lighting, paint, art, and furniture to signage and finishes.

We carefully coordinate each element to create a cohesive environment that elevates both the medical and retail experience—uniquely yours and unmistakably Omg!

From Design to Build

With the design finalized, Omg! develops the detailed documentation needed for your build-out.

Our construction drawing package includes floor plans, electrical plans, elevations, and installation documentation. We work closely with you and your contractor to help ensure the design is executed accurately and efficiently.

Turning the Design Into Reality

Once the design is finalized and your project investment is complete, we move into production.

Omg! Elements are manufactured using high-quality, commercial-grade materials selected for durability, performance, and a refined finish—designed to look exceptional and perform beautifully for years to come.

Delivery + Installation

As your project nears completion, our team remains available to coordinate delivery and support you and your contractor.

We work to ensure your Omg! Elements arrive safely, on schedule, and ready for installation. Have a special request or unique project requirement? Let us know—we’ll do our best to accommodate it and keep your project moving forward.

Sample Construction Video

Griebenow Eyecare

After many years, this high volume practice has outgrown their building and was in need of expansion. Client decided to build an addition to their existing building to suit their needs. Omg designed their open optical concept. The wall mural and integrated digital signage really bring the place to life. The integrated waiting area allows pre-exam browsing and is proven to increase capture rate. This unique concept has been received well by the community and the results are great.

Let’s work together.

We can help you make your optical more effective and profitable!

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